How to Answer "How Much Do You Charge?" for Cleaning

Give a real starting price, then ask one question that lets you quote exactly. A reply with no number at all often ends the conversation, and a long price list overwhelms.

The reply

Hi [Name], thanks for asking! Our standard cleans start at [starting price], and the exact price depends on the size of the home and what you'd like done. How many bedrooms and bathrooms do you have? I'll send an exact quote right away.

Why this works

A starting price sets expectations. People outside your range can step away politely, which saves you both time.
One question keeps it moving. Bedrooms and bathrooms are easy to answer by text.
"Right away" is a promise you can keep when the quote reply is saved on your phone.

If they say the price is too high

Thanks for being upfront, [Name]. I completely understand. If it helps, I can quote a smaller version, such as kitchen and bathrooms only, or a clean every four weeks. Would you like me to price one of those?

Offer a smaller job at a fair price. Cutting the price of the same job teaches clients that your first number isn't real.

Get the free scripts

Twelve copy-and-paste texts for missed calls, quote requests and follow-ups. Send me the free scripts.

Results vary. Nothing here guarantees bookings or revenue, and none of it is legal advice. Texting rules vary by location.